PROJECTS
A few of them. On the intersection of tech, creativity, and innovation.
As one of the world's leading fashion brands, Hugo Boss approached us to elevate their loyalty program from solid to stellar and ground-breaking. Our journey involved exploring the latest innovations, from 3D-generated NFTs to NFC chips in member cards and beyond.
Through ideation, creation, roadmapping, and the execution of 3D-printed, NFC-equipped store assets, we aimed to craft a customer experience that is truly complete, amplifying brand awareness, fostering loyalty, and creating cultural currency like this has never been done before.
MEDIA.MONKS
BEN LUNT, HEAD OF EXPERIENCE DESIGN
DAN LEWIS, STRATEGY DIRECTOR
IOANA PAPAZOGLOU, STRATEGY DIRECTOR
ALEXANDER OTTO, CD
MARGHERITA GIOTTOLI, DESIGNER
WESSEL VAN WEGEN 3D ANIMATOR
RICHARD HEUSER, TD
MILA ZAFIROVIC, CLIENT DIRECTOR
DAVID KIZIRIA, ACCOUNT MANAGER
CORNE VAN SCHAIK, PROJECT DIRECTOR
ANTOINE TANNOUS, PRODUCER
&MORE
AMSTERDAM, LONDON 2023
As part of Coca-Cola’s latest exhibition, we crafted the immersive Beverage Lab experience that delves deep into the world of beverages and offers guests of all ages a chance to explore the science, creativity, and innovation that fuel Coca‑Cola's diverse lineup of drinks.
With a cutting-edge creative direction and tech set-up, we ensured that Beverage Lab’s visitors aren't just spectators; by interacting with the Flavor Station, Carbonation Station, and The Plus, they became active participants in a mesmerizing and interactive journey of exploration, creation, and inspiration.
Media.Monks x TCCC x Salomon
Carlos Bernal, CD
Tim Ruiters, UX
Alicia Cosbert, Producer
Helena de Almeida Moreire, Producer
Henrique Perigo, Creative Developer
Corstiaan Smorenburg, Unity Dev
Hessel Nolten, , Unity Dev
Nicolas Ezcurra, Unity Dev
and more.
Amsterdam - Atlanta - New York - Sao Paolo - Toronto, 2023
For Straatstukken, part of street art and graffiti museum STRAAT Amsterdam, we developed campaign visuals for the yearly recurring summer event: a night full of live performances, art, music and drinks.
The campaign revolves around clear, striking symbols related to the creation of street art, the STRAAT museum and the night. The symbols portray pieces (stukken) of the museum (STRAAT) — as part of the museum’s culture.
The visuals exist of symbols, which capture the raw nature of street art, and convey information with a creative twist. It is playful, striking, colourful and invites the audience to think.
A variable system was created, reusable for expansion to next editions of the events and expressions, with a range of symbols and variations in colours.
For the Tel-Aviv-based non-profit organization Green Swan Lab, I worked with a team of the best creatives to craft a unique and strong Brand- and Webdesign (e.g. brand assets, UX and UI) that resonates with GSL’s inspiring mission: seek, verify and empower solutions that solve climate concerns.
GSL believes that the world’s creativity, wisdom and innovation can come together to transform Black Swans into Green Swans before it’s too late, and we were more than happy to support them in their quest.
Rebranding and renaming formerly known as The Design Buzz, a luxury furniture/interior platform. Repositioned by the strategy team, ideated in client sessions, the end result is a Celebration of Global Craft and Design.
With a logo that can stand the test of time, colours grounded in natural materials, an elevated typography, and graphics inspired by the lens Curio uses to highlight its makers, we built a brand that is rich, nuanced, focused, and timeless.
For Amazon AWS’s virtual event, we developed a creative campaign using gamification to make the audience aware of the virtual event in an innovative and playful way using cutting-edge storytelling and creative, playful 8-bit game design.
In the game, the user plays a digital detective from the AWS Cable Command Centre. The mission is to find out who has been messing with AWS’s cable management, by visiting the affected servers across the globe in person. While each server has its own idiosyncrasies, the gamer slowly but surely is able to build an image of the culprit. Is he/she able to identify the feathery felon before he strikes again?
Netflix asked us to elevate their CMS-based, BAFTA awards website with new web designs, a content strategy, and CMS updates.
During the awards season, we fully served them with a task force with subject matter experts, making sure that the campaign and its films got launched to the public in time, but also that a seamless RSVP event module between Drupal and Zkipster was realized.